shoe product development calender

Product Development Process for Fashion Departmental stores/ Arun kumar Gaikwad

Step 1: Have Basic and clear understanding about organization Goals, History, objectives

·         Segmentation , Targeting and Positioning of the store

·         Demographic Information

·         Statistical Information

·         Present Model of the store

Step 2: Define your Clients / customers / segment

Step 3: Retail Market Research projections & challenges

Step 4: Inspirations for line Development and Concepts finalization

Step 5: Design and Concepts/ Themes Boards

Step6: Finalizing Fabrics / Trims / textile design & sourcing Plan

Step7: Developing Technical/ Style specification sheets

Step8: Developing Size sheets and Costing sheets

Step9: Sample development and approvals

Step10: Pre production / Problem rectification

Step 11: Quality control briefing for Mass production

Step12 : Mass production/ packing and Quality Auditing

Step 13: Marketing and Customer relationship management